Jane Cheetham - RE/MAX Acclaim



Posted by Jane Cheetham on 7/18/2017

Experienced, knowledgeable real estate agents are experts in attracting potential buyers to home showings.

When you initially meet with prospective real estate agents to determine which one would be the best fit for your needs, you can get a pretty good sense of how marketing-savvy they are.

Since marketing is one of the most important parts of their job description, a well-trained, motivated real estate agent will know how to effectively use the Internet, their network of personal contacts, and a variety of other techniques to draw in qualified prospects.

Is there anything that you, as the homeowner, can do to help market your home?

Although it's your real estate agent's role to advertise, promote, and publicize your real estate listing to targeted groups and the general public, there is one huge thing you can do to help: Try to keep your house and property looking impeccable at all times. While that goal may be easier said than done, it's worth some extra time and effort to make your home as inviting and appealing to house hunters as possible.

Here are two ways you can increase your home's marketability and help spark more interest among prospective buyers:

  1. Meticulous neatness and cleanliness gives your home instant appeal. On the other hand, a messy, disorganized home or yard will send the wrong message to people touring your house. While it may be counterproductive to have your house reeking from ammonia and harsh cleaning chemicals, keeping countertops, floors, and walls clean will help your real estate agent present your home in its best possible light. Hopefully, you'll be able to enlist the help of everyone in the family (except pets) to clean up after themselves and keep their rooms and play areas looking civilized!
  2. Help maintain curb appeal! As the cliché goes (or was it an old mouthwash commercial?): "You don't get a second chance to make a great first impression!" For that reason, it's vitally important for your lawn to look well manicured and your house to be free from peeling paint and yard clutter. Another eyesore that detracts from first impressions is the sight of weeds growing out of cracks in your driveway or walkway. The cracks, themselves, are a problem you might want to address, but the weeds (or grass) poking through them is like adding insult to injury! If you don't want to spray them with some toxic, store-bought weed killer, then research natural ways to kill weeds.
Although your real estate agent will gladly handle 99% of the marketing for your home, you can help give their efforts an important nudge by making sure your home and property always look their best!





Posted by Jane Cheetham on 2/28/2017

Let's face it – selling your home is no simple task. As such, you'll want to find a real estate agent who can guide you through the home selling process and ensure that you're able to maximize the value of your residence. Ultimately, there are many reasons to find a real estate agent to help you sell your residence, including: 1. Industry Experience A real estate agent will possess comprehensive industry experience that makes him or her exceedingly valuable. This professional understands the ins and outs of the real estate sector and will be able to assist you in several areas. From determining the best price for your home to offering home improvement tips, a real estate agent knows what it takes to sell a residence in any real estate market, at any time. 2. Local Knowledge Selling a home in a big city can be very different from selling one in a small town. Fortunately, a real estate often recognizes the key attributes of selling a home in a specific area and will work with you to find interested homebuyers consistently. The local knowledge that a real estate agent possesses can make him or her a great resource, particularly for home sellers who are hoping for a fast sale. This professional will work with you throughout the home selling process, and ultimately, ensure that you are fully satisfied with the end results. 3. Expert Negotiation Skills A real estate agent represents you throughout the home selling process and will operate as a liaison between you and a homebuyer. That way, if a homebuyer wants to negotiate for a better price for your residence, your real estate agent can serve as a facilitator who can help you get the best price for your home. Negotiating can be a stressful, exhausting experience, particularly for home sellers who are offering their residences to homebuyers for the first time. Thankfully, your real estate agent will help you streamline any negotiations with a homebuyer. 4. Friendly, Professional Approach A real estate agent understands that the process of selling a home is rarely simple and is happy to respond to your concerns and questions at any time. Typically, a real estate agent will keep you up to date as he or she tries to find homebuyers. This professional will take a friendly, professional approach to promoting your home to a wide range of prospective homebuyers, hosting open houses and home showings and ensuring that you get the attention you deserve while you try to sell your home. With the right real estate agent to help you sell your residence, you can enjoy a stress-free journey through the home selling process – one that is likely to conclude with a home sale that satisfies your needs. Choose the right real estate agent as you prepare to add your home to the real estate market. By doing so, you can take the guesswork out of promoting your home to the right homebuyers and increase your chances of a quick sale.





Posted by Jane Cheetham on 3/23/2016

Buy A common misconception amongst the general public is that using a real estate agent when purchasing a home will be costly. What consumers don't realize is that they won't actually be saving themselves any money by foregoing the use of a buyer's agent. Buyers may inaccurately assume that they'll get a better deal by working directly with the listing agent of a specific property they're interested in, rather than by adding a buyer's agent to the mix. This belief is grounded in the ideology that if there's only one agent involved, only one agent is being paid. While this is true, the money-saving theory behind this type of one-agent-transaction is being misconstrued. There is, in fact, only one agent being paid, in this case the listing agent, however, this agent will receive the full commission from both sides of the negotiation. The same monetary value is wielded whether one agent or two agents are involved in the contract making this alleged shortcut inconsequential. The drawbacks of dealing directly with a listing agent as a buyer, are however, substantial. The listing agent is contractually obligated first and foremost to the seller. The listing agent represents the seller's best interests by law. By hiring a buyer's agent, buyers are actively ensuring that their best interests are not an afterthought, and are on the contrary, of the utmost importance to their agent. If you are a potential buyer, looking to purchase a new home or make a real estate investment, allow a real estate agent to act on your behalf. A successful buyer's agent is not only obligated, but happy to hold you, the buyer, as his or her number one priority in every part of the purchasing process. As your buyer's agent, my job would be to help you, help you. How can I help you today?